The Work Is Not the Artifact Who Matters, How Much, and Why? Session 1

Oct 15, 2026 6:00 PM - 7:30 PM Eastern Daylight Time  

Register
Event Image
Most Business Analysts learn to build a stakeholder register. Fewer learn how the register is intended to be used — or the value it can bring throughout the initiative. We’re not building your traditional stakeholder register. The AI³ stakeholder decision support model introduces questions that rarely make it into the usual templates — and unlike the traditional register, which is largely a BA research exercise, what we’ll be doing here is an elicitation process. We’ll start with what the project brief gives us, then practice the decisions that only emerge through conversation: what does this stakeholder actually care about, how much influence do they really have, and what do I need to find out next?
Using the Ohio Valley Vineyards virtual stakeholder ecosystem, participants will observe and conduct live elicitation with AI stakeholder bots, then make sense of what they heard — turning the conversation into analysis. By the end of the session, you’ll be able to walk into a stakeholder conversation with a clearer sense of what you’re listening for — and what to do with what you hear.
 
What you’ll practice:
• Elicitation decisions, not data entry
• Stakeholder analysis across Tiers 1 through 3, with a preview of Tier 4
• Identify the stakeholder you need to engage next — and why

Along the way, you’ll have access to Digital Tom, an AI-based mentor and thought partner who can help you sharpen your elicitation approach and work through the synthesis as it unfolds.
 
Participants leave with the results of their analysis and will be provided with transcripts of the
elicitation conversations that led to it.
 
A pilot preview of The Work Is Not the Artifact, a four-module BA skills course coming in 2027. Participants who
complete both pilot sessions will receive a discount on the full course at launch.
 
Certification:
1.5 PD Hours / 1.5 CDUs
 
This course is registered with IIBA® and qualifies for 1.5 Professional Development Hours (PD Hours) to
obtain an IIBA® Certification and 1.5 Continuing Development Units (CDUs) to retain existing IIBA
certifications.
 
This course will contribute 1.5 PMI® PDUs towards your chosen certification.
 
Pricing:
$34 IIBA Member Early Bird Price (until 10/2/26)
$49 Guest Early Bird Price
$79 IIBA Member Regular Registration Price (after 10/2/26)
$99 Guest Regular Registration Price
          
 IIBA and Tampa Members login to register at the Member price.
 Registration will close October 14, 2026 at 3:00 p.m. EDT.

**Confirmation and Zoom link for the event will be sent in a secondary communication after registration. 

 

By registering for or attending this event, participants agree to comply with the Participant Code of Conduct. The organization reserves the right to restrict, suspend, or terminate participation when an individual's conduct materially interferes with the educational objectives of the program or negatively impacts the learning experience of other participants.

Organizers

IB

IIBA Tampa Bay Chapter
membership@tampabay.iiba.org