Register for The Work Is Not the Artifact Who Matters, How Much, and Why? Session 2

Put multiple stakeholders in the same room at the same time to define a problem and you get mush — a lowest-common-denominator statement that everyone can live with and nobody actually owns. Writing a problem statement is easy when you only have one stakeholder. Getting multiple stakeholders to actually agree on what the problem is — that’s the work. The conversations have to happen one stakeholder at a time, and the BA’s job is to keep track of what each stakeholder said — and didn’t say — long enough to synthesize something real that they can all grab on to and own.